PLAYSTATION 3 BECOMES TOP PLATFORM FOR NETFLIX VIEWING

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PLAYSTATION 3 BECOMES TOP PLATFORM FOR NETFLIX VIEWING

Postby Apoptosis » Wed Dec 05, 2012 10:06 am

PLAYSTATION 3 BECOMES TOP PLATFORM IN THE WORLD FOR NETFLIX DEVELOPMENT AND LIVING ROOM VIEWING

Dec 4, 2012

FOSTER CITY, Calif. and LOS GATOS, Calif., December 4, 2012 –Sony Computer Entertainment America LLC (SCEA) and Netflix, Inc. (NASDAQ: NFLX), today announced that the PlayStation®3 (PS3®) computer entertainment system is now the primary development platform for Netflix and is the world’s most popular device for viewing movies and TV shows from Netflix on a television.

“PS3 is our largest TV-connected platform in terms of Netflix viewing, and this year, at times, even surpassed the PC in hours of Netflix enjoyment to become our No. 1 platform overall,” said Netflix Chief Executive Officer Reed Hastings. “PS3 is a natural fit for Netflix in terms of developing and first deploying our most advanced features. We can transparently update our application with new features on a daily basis, and through the free PlayStation Network, people around the world can sign up for Netflix directly from their PS3.”

“The PlayStation and Netflix communities both share a strong passion for high quality entertainment,” said Jack Tretton, CEO and President of SCEA. “Netflix provides a fantastic experience for watching TV shows and movies on PS3, and our joint development will continue to produce innovations for our customers that further demonstrate PS3 as the true home for entertainment in the living room.”

With more than 30 million streaming members globally, Netflix is the world’s leading Internet subscription service for enjoying TV shows and movies. PS3 was the first computer entertainment system to offer Netflix in full 1080p video resolution with 5.1-channel Dolby Digital Plus™ surround sound and to offer post play, second screen controls, on device sign-up, and alternate audio options including subtitles. PS3 is currently the only platform to experience a new voice user interface called “Max” that’s currently being tested.

Earlier this year, PlayStation and Netflix expanded their partnership by bringing the Netflix experience to PlayStation Vita in the United States. PlayStation 3 owners can start watching a movie or TV show on Netflix, pause it, and continue watching on PS Vita’s beautiful 5-inch high-def OLED screen.

About Netflix
Netflix is the world’s leading Internet television network with more than 30 million members in 40 countries enjoying more than one billion hours of TV shows and movies per month, including original series. For one low monthly price, Netflix members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments. Learn more about how Netflix (NASDAQ: NFLX) is pioneering Internet television at www.netflix.com or follow Netflix on Facebook and Twitter.

About Sony Computer Entertainment Inc.
Recognized as the global leader and company responsible for the progression of consumer-based computer entertainment, Sony Computer Entertainment Inc. (SCEI) manufactures, distributes, develop and markets the PlayStation®2 (PS2®) computer entertainment system, the PSP® (PlayStation®Portable) handheld
entertainment system, the PlayStation®3 (PS3®) computer entertainment system and the PlayStation®Vita (PS Vita) portable entertainment system. SCEI has revolutionized home entertainment since they launched PlayStation in 1994. PS2® further enhances the PlayStation legacy as the core of home networked entertainment. PSP® is a handheld entertainment system that allows users to enjoy 3D games with high-quality full-motion video and high-fidelity stereo audio. PS3® is an advanced computer system, incorporating the powerful Cell Broadband Engine and RSX processors. PS Vita is an ultimate portable entertainment system that offers a revolutionary combination of rich gaming and social connectivity within a real world context. SCEI also delivers the PlayStation® experience to open operating systems through PlayStation®Mobile, a cross device platform. Headquartered in Tokyo, Japan, SCEI, along with its affiliated companies, Sony Computer Entertainment America LLC., and Sony Computer Entertainment Europe Ltd., and its division companies, Sony Computer Entertainment Japan and Sony Computer Entertainment Asia develops, publishes, markets and distributes hardware and software, and manages the third party licensing programs for these platforms in the respective markets worldwide.
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