Worldwide demand for camera accessories including lenses, bags, cases, supports and flashes, reached a trade market value of $5.1bn in 2012, according to a new global industry report from Futuresource Consulting.
"Although worldwide demand for fixed lens cameras is declining, we're seeing interchangeable lens camera sales bucking the trend and posting solid growth in excess of 16% year-on-year," says Arun Gill, Market Analyst, Futuresource Consulting. "In 2012, this translated to an annual average accessories spend per interchangeable lens camera of $307, compared with less than two dollars accessories spend per fixed lens camera."
Lenses represented the majority of demand, at nearly 80% of the total trade market value, followed by bags and cases, flashes and supports.
Digital camera vendors - including Canon, Nikon and Sony - represented the majority of accessory sales in value terms, mainly due to their strength in lenses. For other accessories, a number of specialist brands play a more significant role, including the likes of Manfrotto, Metz and Sigma.
"In terms of purchase behaviours, many high value users may still prefer to use photo specialists to get expert advice and handle the product before purchase," says Gill. "However, when it comes to the sale, a growing number of these users are buying through pure online players, motivated by savings of up to 25%."
Futuresource Consulting will be hosting a free webinar on Thursday 21 February 2013, to present the global consumer electronics market highlights of Q4 2012 and explore the key consumer electronics categories that will drive growth through 2013. To find out more and to claim your free place, visit www.futuresource-consulting.com
For more information on the Digital Camera Lens and Accessories report from Futuresource Consulting or to make a purchase, visit www.futuresource-consulting.com
or get in touch with Simon Bryant on +44 (0)1582 500 152 or via email@example.com
Futuresource Consulting is a specialist research and knowledge-based consulting company, providing organisations with insight into professional display technologies, consumer electronics, digital imaging, entertainment media, broadcast, storage media, education technology and IT. With a heritage stretching back to the 1980s, the company delivers in-depth analysis and forecasts on a global scale, advising on strategic positioning, market trends, competitive forces and technological developments.www.futuresource-consulting.com