DreamWorks Animation Makes Mobile History With the Turbo App

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DreamWorks Animation Makes Mobile History With the Turbo App

Postby Digital Puppy » Thu Jun 13, 2013 3:32 am

DreamWorks Animation Makes Mobile History With the Turbo Racing League App and the $1,000,000 Shell-Out
GLENDALE, Calif, May 16, 2013 -- DreamWorks Animation SKG, Inc. (Nasdaq: DWA) redefines a snail's pace and makes mobile history with the action-packed Turbo Racing League App and the $1,000,000 Shell-Out Contest Presented By Verizon. The game, which is inspired by DreamWorks Animation's upcoming summer film Turbo about a snail who gains super-speed, will feature the first contest of its kind to shell-out one million dollars in total cash prizes.

The Turbo Racing League App from DreamWorks Animation and PikPok® features the thrill of racing in the palm of your hands and is available on iPad, iPhone, iPod touch, Android handsets and tablets, and Windows Phone 8. Players can rocket to the finish line like shell on wheels as they drift around corners, perform crazy stunts, collect tomatoes and grind rails to earn performance upgrades and improve their race times. The game is available on all mobile carriers, however, fans who play the game on a Verizon device will have access to exclusive content from the film as well as unique game customization options and insider tips and tricks on game play.

"Turbo Racing League perfectly captures the high-octane excitement of the film, and players of all skill levels will love the detail and depth that went into creating this addictive racing game," said DreamWorks Animation Head of Global Interactive Chris Hewish. "The basic game play is easy enough for everyone to enjoy, but the added complexities of the advanced maneuvers and the $1,000,000 Shell-Out will have racers vying for a lot more than bragging rights!"

To compete for real cash prizes in the $1,000,000 Shell-Out Presented By Verizon, eligible* players must achieve Daily Goals or obtain sufficient tomatoes throughout the game to unlock access into the weekly Contest. Once in the race, players can show off their driving skills on specific Contest race tracks during an eight week qualifying period of weekly Preliminary Races starting on May 16, 2013 and continuing until July 7, 2013. Each week, the ten fastest racers will win cash prizes up to $25,000.

Each of the eight weekly first place finishers will earn an invitation to the Grand Finale Race Event in Los Angeles to compete against each other for the chance to earn the title of Turbo Racing League Champion and the Grand Prize of $250,000! The final race will be held in Los Angeles on July 17, 2013, in conjunction with the theatrical premiere of Turbo.

The Turbo Racing League App features:

Nine Unique Race Tracks to Test Your Skills
Special Race Events: Time Trials, Limited Fuel, Slalom and Rival Races
Thousands of Performance and Design Combinations: Shell Upgrades, New Paint Jobs and Neon Glows
Leaderboards highlighting how you rank against your friends and all the top players
Ability to record your greatest race moments, watch on instant replay and share with your friends
Optional Facebook and Twitter posting to show off your pimped-out Shell and best scores

*Turbo Racing League $1,000,000 Shell-Out Contest begins on May 16, 2013 and ends on July 17, 2013. NO PURCHASE NECESSARY. Airtime, message & data rates may apply for app download & use. US Adults only. VOID in AZ, IA, LA, ND and VT. Age restrictions and other eligibility requirements apply. For complete Contest eligibility requirements, rules, terms and conditions, please visit: www.turbomovie.com/shelloutrules.html. Sponsors: DreamWorks Animation LLC, 1000 Flower Street, Glendale, CA 91201 and Prodigy Design Limited/Pik Pok- Level 7, Willbank House, 57 Willis Street, Wellington, New Zealand.

Racing into theaters from Twentieth Century Fox on July 17, Turbo is a high-velocity 3D comedy about a snail who dares to dream big - and fast. After a freak accident infuses him with the power of super-speed, Turbo kicks into overdrive and embarks on an extraordinary journey to achieve the seemingly impossible: competing in the world's fastest race. With the help of his tricked-out streetwise snail crew, this ultimate underdog puts his heart and shell on the line to prove that no dream is too big, and no dreamer too small.

The Turbo Racing League App is available for free from the App Store on iPhone, iPad and iPod touch or at www.Appstore.com/TurboRacingLeague, from Google Play at http://play.google.com, and from Windows Phone Store at http://www.windowsphone.com

View The Turbo Racing League trailer here: www.youtube.com/turboracingleague.

Visit on Facebook at: www.facebook.com/turboracingleague.

Follow us on Twitter: www.twitter.com/TurboRacingLg.

About DreamWorks Animation

DreamWorks Animation creates high-quality entertainment, including CG animated feature films, television specials and series and live entertainment properties, meant for audiences around the world. The Company has world-class creative talent, a strong and experienced management team and advanced filmmaking technology and techniques. DreamWorks Animation has been named one of the "100 Best Companies to Work For" by FORTUNE® Magazine for five consecutive years. In 2013, DreamWorks Animation ranks #12 on the list. All of DreamWorks Animation's feature films are produced in 3D. The Company has theatrically released a total of 26 animated feature films, including the franchise properties of Shrek, Madagascar, Kung Fu Panda, How to Train Your Dragon, Puss In Boots, and The Croods.

About PikPok®

PikPok is a leading publisher of great games across mobile, tablet and desktop. With a portfolio of original, licensed, and third party developed properties, PikPok delivers games that appeal to all consumers with pick-up-and-play gameplay, high-quality art, and immersive audio design which provide rich game experiences. PikPok has released multiple critically and commercially successful games including the popular Flick Kick® series, BAFTA nominated Super Monsters Ate My Condo™, Slam Dunk King™, Into the Dead™ and more. Steal a moment, and play a game from PikPok. For more information on PikPok, please visit www.pikpok.com and www.facebook.com/pikpokgames.
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