Theaters paid to play more trailers

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Apoptosis
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Theaters paid to play more trailers

Post by Apoptosis »

I was wondering about this when I last went to the movies...
Wondering why the coming attractions keep coming and coming these days?

Simple: For the first time, theater operators routinely are being paid to play movie trailers.
The crazy part:
Paramount is seeking to place three more trailers featuring the studios films preceding "Iron Man 2"
That is going to be a ton of previews!!

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