Kingston Technology is releasing microSD 'Collegiate'
cards that offer mobile consumers the opportunity to
show their school pride--on the go.
Available in 1GB and 2GB capacities, the cards provide
access to fightsong ringtones, school logo wallpapers
and college-themed content. Consumers who buy the
cards get their choice of one free ringtone or fightsong
and the opportunity to purchase more.
Partnering with Movaya and 2Thumbz, the Kingston®
cards give students, faculty, alumni and fans across the
country access to fight songs, school logo wallpapers
and related content that can be used to personalize
one's mobile phone.
"The growing popularity of microSD cards in mobile
phones has made them an invaluable tool for moving
contact info and mobile data when changing phones,
or transferring files between PCs and phones, for
students and professionals alike,” said Wendy Lecot,
Flash memory marketing manager, Kingston. "With
our microSD Collegiate cards anyone can easily
show their school pride everywhere they go,”
continued Lecot. "For mobile phones that permit
the level of personalization, consumers can even
attach distinctive ringtones or wallpapers to
caller-ID contacts associated with other schools.”
"We are delighted that Kingston chose to include
BustedThumbs' content with the release of the new
microSD Collegiate Card,” said Phil Yerkes, CEO of
Movaya. "The Kingston cards enhance the mobile
experience and Movaya's solutions kickstart the
personalization of students' mobile phones.”
Kingston microSD Collegiate cards come preloaded
with access to National Collegiate Athletic Association
(NCAA) official content for more than 250 universities
and colleges via http://www.BustedThumbs.com and a unique
user code that provides the pathway to a wide choice
of ringtones and wallpapers which will be delivered
directly to a mobile phone via the Movaya Distribution
Platform.
Each microSD Collegiate card includes instructions on
how to install and launch the content. Consumers who
buy the Kingston Collegiate microSD cards get the
choice of one ringtone or wallpaper for the mobile
phone and the opportunity to purchase additional
ringtones, wallpapers and content.
Available now from mobile accessory distributors,
retailers, e-tailers, college bookstores and via
shop.kingston.com, the Kingston microSD
Collegiate cards are backed by a lifetime
warranty and Kingston's legendary service
and support.
Part numbers and pricing:
SDC/2GB-EDU microSD 2GB card: $34.99
SDC/1GB-EDU microSD 1GB card: $19.99
