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Netflix Separates Streaming and DVD Plans in US

Posted: Tue Jul 12, 2011 6:48 pm
by Apoptosis
Netflix to Offer New Unlimited DVD Plans and Will Separate Streaming and DVD Plans in the U.S.
New Unlimited DVD-Only Plan at $7.99 is the Lowest-Ever Price Offered; Unlimited Streaming Remains $7.99
LOS GATOS, Calif., July 12, 2011 /PRNewswire/ -- Netflix Inc. (Nasdaq: NFLX) announced today it is launching new unlimited DVD-only plans in the U.S. at their lowest price ever– only $7.99 a month for the 1 DVD out at-a-time plan and $11.99 a month for the 2 DVDs out at-a-time plan.

New members can sign up for these plans by going to DVD.netflix.com.

Netflix also announced it is separating its unlimited streaming and unlimited DVD plans in the U.S. to better reflect the costs of each and to give members a choice: a streaming-only plan, a DVD-only plan or the option to subscribe to both.

With this change, Netflix will no longer be offering unlimited plans that include both streaming and DVDs by mail. The unlimited streaming plan will remain at $7.99 a month. The price for getting both unlimited streaming and unlimited DVDs will be $15.98 a month ($7.99 + $7.99).

For new Netflix members, the changes will be effective immediately. For existing members, the new pricing will start for charges on or after September 1.

"Netflix members love watching instantly, but we've come to recognize there is still a very large continuing demand for DVDs by mail," said Andy Rendich, Netflix Chief Service and Operations Officer. "By better reflecting the underlying costs and offering our lowest prices ever for unlimited DVD, we hope to provide a great value to our current and future DVD-by-mail members."

Netflix introduced streaming to its popular DVD-by-mail business in 2007. Since then, membership has climbed from 6 million to 23 million in the U.S. as people have embraced the idea of watching instantly an ever-expanding library of movies and TV shows on the hundreds of consumer electronics devices capable of streaming movies and TV shows from Netflix right to members' TVs.

About Netflix:

With nearly 24 million members in the United States and Canada, Netflix, Inc. [Nasdaq: NFLX] is the world's leading Internet subscription service for enjoying movies and TV shows. For US$7.99 a month, Netflix members in the U.S. and Canada instantly watch unlimited movies and TV episodes streamed over the Internet to PCs, Macs and TVs. Among the large and expanding base of devices streaming from Netflix are Microsoft's Xbox 360, Nintendo's Wii and Sony's PS3 consoles; an array of Blu-ray disc players, Internet-connected TVs, home theater systems, digital video recorders and Internet video players; Apple's iPhone, iPad and iPod touch, as well as Apple TV and Google TV. In all, more than 200 devices that stream from Netflix are available in the U.S. and a growing number are available in Canada.

SOURCE Netflix Inc.

Re: Netflix Separates Streaming and DVD Plans in US

Posted: Tue Jul 12, 2011 8:25 pm
by FZ1
Time for me to dump them

Re: Netflix Separates Streaming and DVD Plans in US

Posted: Tue Jul 12, 2011 10:29 pm
by pwcmed
I really do not understand why everyone is jumping ship. If I want to keep the same plan it going to cost $5 more. The streaming content has expanded so much and will continue to expand. I am going to modify my plan to streaming + 1 at a time with blu-ray which should cost about the same. Plus they just added all sorts of Star Trek content!

Re: Netflix Separates Streaming and DVD Plans in US

Posted: Wed Jul 13, 2011 5:18 am
by Apoptosis
I think it depends on what cable plan you have and what movies you go to...

Most Netflix owners I know usually don't have cable or have basic cable options... I on the other hand have every cable channel possible other than the adult channels and already. My girlfriend and I also go to the movies once a week for a date night as they have a rush hour special here for two tickets and two medium popcorn's for $10. Between having all the premium movie channels (and related online services like HBOGO) we rarely use Netflix anymore. We've seen all the new movies that we've wanted for the most part. We also live a couple miles from a Red Box and we get two free rentals a month from them, so we've been using Redbox for free more than Netflix... easy call to cancel for me. I don't use it for $16 a month... I don't stream off it and we do a movie a month if that.

Re: Netflix Separates Streaming and DVD Plans in US

Posted: Wed Jul 13, 2011 5:44 am
by bubba
Don't have Netflix, haven't since redbox come out. My connection sucks so no streaming for me, I hit up the redbox for movies. Older stuff is the $5 bin at wally world. Just picked up the entire Firefly series for $10.

Still rocking a CRT style TV, to cheap to buy a BR drive for my PC, so no need for Blu-Ray.

Re: Netflix Separates Streaming and DVD Plans in US

Posted: Wed Jul 13, 2011 6:28 am
by FZ1
pwcmed wrote:I really do not understand why everyone is jumping ship. If I want to keep the same plan it going to cost $5 more. The streaming content has expanded so much and will continue to expand. I am going to modify my plan to streaming + 1 at a time with blu-ray which should cost about the same. Plus they just added all sorts of Star Trek content!
I'm already paying $100/mo for satellite and now my Netflix will go to $24/mo (2 DVD's & streaming) and between my wife and I, we only have time to watch an average of 4 movies a month. No thanks. I'll buy the on-demand movies on DirectTV or grab a Redbox. Really, their streaming content is sparse. All the good stuff are movies I've already seen.