AMD Announces Initiatives To Elevate AMD64 as a Platform
Posted: Thu Jun 01, 2006 1:22 pm
AMD ANNOUNCES INITIATIVES TO ELEVATE AMD64 AS PLATFORM FOR SYSTEM- AND INDUSTRY-WIDE INNOVATION
- Announcements Include Next-Generation Architecture Roadmap, System-Level Technology Advancements, Manufacturing and Process Updates,High-Performance Enthusiast Platform
- Major Industry Partners Align With AMD Vision, Showcase Solutions Based on AMD Platforms
- Announcements Include Next-Generation Architecture Roadmap, System-Level Technology Advancements, Manufacturing and Process Updates,High-Performance Enthusiast Platform
- Major Industry Partners Align With AMD Vision, Showcase Solutions Based on AMD Platforms
SUNNYVALE, CALIF. - June 1, 2006 - Building on its innovation
leadership, partner support and customer success, AMD (NYSE: AMD) today
announced a wide breadth of initiatives targeted at extending its
leadership across multiple facets of the computing ecosystem. AMD
released details around its next-generation microprocessor architecture;
system-level technology initiatives that are designed to enable greater
interoperability and value-added design opportunities for partners using
AMD platforms; and advances in AMD's innovative manufacturing and
process technologies. Additionally, AMD announced its plans for a new
high-performance enthusiast platform. These announcements underscore
AMD's track record of and focus on delivering the right technologies at
the right time for the market.
"In 2003, AMD started down a path to reinventing the
microprocessor industry with the introduction of our AMD64
architecture," said Chairman and CEO Hector Ruiz. "And with
unprecedented customer and market momentum, we are accelerating on that
path with game-changing strategies to expand our capacity, extend our
system-level performance and
performance-per-watt leadership, and provide a simpler, more open and
"innovation-friendly" x86-based platform to those who want to
collaborate in the development of differentiated, customer-centric
solutions. Today's announcements represent AMD's future - and a view
into the great global corporation we are well on our way to creating."
President and COO Dirk Meyer said, "While we are extremely
gratified by the customer acceptance and market success we have enjoyed,
considering the environment in which we are competing, we remain focused
and are steadily and methodically executing against our business goals.
The advancements announced today demonstrate truly exceptional
technology leadership in every aspect of our business. With the help of
our partners and customers, we will accelerate our pace of innovation
and maintain AMD's leadership."
AMD's announcements covered a wide array of technologies and
markets, including server, desktop and mobile computing and from silicon
to software. Key industry partners, including Alienware, Cray, HP,
Rackable Systems, Sun Microsystems and VMware, participated with AMD
executives in an analyst event to underscore the significance of AMD's
initiatives to the broader computing ecosystem.
New Enthusiast Platform
Building on AMD's already recognized leadership among PC enthusiasts,
AMD also announced plans for a new enthusiast platform codenamed "4x4"
that will extend AMD's long-standing commitment to those consumers who
demand the highest-performing PCs. The 4x4 platform features a
four-core, multi-socket processor configuration uniquely possible via
AMD's Direct Connect Architecture. The 4X4 platform will be designed to
be upgraded to eight total processor cores when AMD launches quad-core
processors in 2007. Project 4x4 represents system-level enthusiast
enhancements and is designed for ultimate multi-tasking performance
across gaming, digital video, processor-intensive and heavily-threaded
applications.
Architectural Leadership
Chief Technology Officer Phil Hester outlined AMD's primary
design directions for the future, and reiterated the company's
commitment to system-wide innovation based on close collaboration with
customers and partners. Hester unveiled AMD's next-generation
architecture for server and desktop processors, a new chip design for
future mobile platforms, and AMD's updated processor and platform
technology roadmaps.
o AMD's next-generation architecture for servers, workstations and
desktops is planned to debut in mid-2007, and is expected to extend
AMD's leadership in platform performance-per-watt as well as its
leadership in critical enterprise application
o performance. Products will include a quad-core design for
servers, workstations and high-end desktops, and a dual-core design
intended for mainstream desktop markets. These next generation
processors will be built using AMD's advanced 65nm Silicon-on-Insulator
process, and include a broad range of functionality and
micro-architectural improvements, including a unique new ability to
dynamically alter the frequency of each core on the chip to match
application workloads and thereby reduce overall power consumption. As
a result, AMD expects to increase the performance-per-watt of today's
AMD Opteron(tm) processor-powered servers by approximately 60 percent
through 2007, and by approximately 150 percent through 2008.
o AMD's new mobile design is planned for the second half of 2007,
and includes key architectural advancements allowing for increased power
efficiency and battery life in AMD processor-powered mobile platforms.
One improvement increases the ability for future AMD dual-core mobile
chips to dynamically power one or both cores on or off, and subsequently
throttle the chip's HyperTransport(tm) technology bandwidth, depending
on the notebook's current state and running applications.
In demonstration of AMD's open and collaborative approach to innovation,
Senior Vice President, Commercial Segment Marty Seyer detailed three
complementary strategic initiatives designed to accelerate industry-wide
innovation on the AMD64 platform.
* "Torrenza" represents the industry's first open,
customer-centric x86 innovation platform, capitalizing on the Direct
Connect Architecture and HyperTransport advantages of the AMD64
architecture to enable other processor and hardware providers to
innovate within a common ecosystem. "Torrenza" will enable a global
innovation community to develop and deploy application-specific
co-processors to work alongside AMD processors in multi-socket systems.
Seyer declared the first phase of "Torrenza" nearly complete via an
earlier HyperTransport investment that enabled partner silicon chipsets.
The next phase, announced today, will entail licensing of coherent
HyperTransport to members of a global ecosystem; developments already in
progress include support for an HTX expansion slot. Through "Torrenza",
AMD gives OEMs new abilities to differentiate server and client systems
through innovation on the AMD64 platform.
* "Trinity" is AMD's strategy to uniquely link, through an open
approach, security, virtualization and manageability technologies.
"Trinity" is intended to enable greater flexibility and reduced costs
associated with managing, securing and scaling commercial client and
server platforms. Through "Trinity", AMD will provide open and
extensible software tools to OEM partners, providing a framework for
enhanced IT
* platform management and security. Elements of "Trinity" were
available in recently announced socket AM2 client platforms, with
additional roll-outs expected this year.
* A project codenamed "Raiden" will build on "Trinity" to reinvent
the commercial client experience. "Raiden" is intended to enable
platforms designed to improve IT efficiency without compromising the
expected end-user experience. "Raiden" will shift the focus from
physical client computing to the delivery of client services with new
levels of manageability and security. "Raiden" will support traditional
PC clients, as well as new form factors inspired by such industry
dynamics as software-as-a-service delivery models. AMD is collaborating
with hardware and software ecosystem leaders to deliver these solutions
to the commercial user base.
Manufacturing and Process Technology Leadership
AMD also updated its manufacturing and process technology
direction - building on the earlier news this week of the company's
newest fabrication facility through a major transformation of its
Dresden-based Fab 30, which will be converted to 300mm production in
2007 and named Fab 38.
Also today, AMD demonstrated 65nm products from its newest Fab
36 facility in Dresden, using 65nm process technology jointly developed
by a team of AMD and IBM engineers in New York as part of AMD and IBM's
successful process development and research collaboration. AMD also
announced that its transition to 45nm technology is accelerating. AMD's
plan is to begin initial volume production of 45nm 18 months after
initial 65nm production, currently anticipated to be in the mid-2008
time frame.
AMD's state-of-the-art facilities use the company's patented Automated
Precision Manufacturing (APM) and Continuous Technology Improvement
(CTI) capabilities to enable a rapid transition to new technology
generations and quickly achieve mature yields. AMD's focus on speed,
accuracy, agility and efficiency via APM is being enhanced through the
adoption of a lean philosophy to microprocessor manufacturing. This
approach allows AMD to extend the benefits of APM to enhance processes,
reduce waste and accelerate time-to-market for our customers.
About AMD
Advanced Micro Devices (NYSE: AMD) is a leading global provider of
innovative microprocessor solutions for computing, communications and
consumer electronics markets. Founded in 1969, AMD is dedicated to
delivering superior computing solutions based on customer needs that
empower users worldwide. For more information visit http://www.amd.com