KINGSTON OFFICIAL MEMORY SPONSOR OF TEAM NoA

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KINGSTON OFFICIAL MEMORY SPONSOR OF TEAM NoA

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KINGSTON OFFICIAL MEMORY SPONSOR OF 'TEAM NoA'
GLOBALLY-RANKED COUNTER-STRIKE E-SPORTS TEAM

Fountain Valley, CA (July 1, 2004), -- Kingston Technology Company, Inc., the independent world leader in memory products, today announced its sponsorship of Team NoA, a globally-ranked Counter-Strike e-Sports team. Counter-Strike is currently the number one online action game in the world and Team NoA will be using Kingston HyperX high performance memory in their systems for upcoming Counter-Strike competitions.

"Kingston is proud to sponsor Team NoA and have our HyperX memory in all of their gaming PCs," said Jaja Lin, HyperX marketing manager, Kingston. "When contending for the top spot on the planet, every possible advantage needs to be taken and high performance HyperX memory will help Team NoA maintain the edge they need to lead," continued Lin. "HyperX was specifically engineered for gaming and the enhanced performance HyperX brings to a system may make the difference between winning and losing."

"Team NoA competes with some of the best players in the world and in Counter-Strike competitions, every second counts," said Gary "Siege" Sanchez, general manager, Team NoA. "Having Kingston's high performance HyperX memory aboard all of our gaming rigs is critical to keeping Team NoA ahead of the competition."

Kingston's powerful HyperX memory will be put to the test in Team NoA's gaming rigs at upcoming world gaming tournaments, including the Electronic Sports World Cup Grand Finals set for July 6-11, 2004 in Futuroscope, France.

About Team NoA
NoA is the first intercontinental e-Sports team with members located in countries such as the United States, Canada and Norway; established in November 2003. NoA consists of experienced members directed by General Manager, Gary "Siege" Sanchez. Representing the top skilled competitors from their respective countries, their ability to work together, motivate and raise the bar in the world of e-Sport teams is unmatched. Led by Hallvar "Knoxville" Dehli, they have established a competent team of seven very dedicated people who love to work with the gaming and technology industry. Recently they placed second at the CyberAthlete Professional League Winter 2003 World Championships, taking in $21,000, adding to their total combined past team winnings exceeding $410,000.
IRC: #noa on irc.gamesurge.net and irc.quakenet.org, http://www.teamnoa.net

About Kingston Technology Company, Inc.
Kingston Technology Company, Inc. is the world's largest independent manufacturer of memory products. Kingston operates manufacturing facilities in Malaysia, Taiwan, China and Fountain Valley, Calif., including Payton Technology Corp., Kingston's back-end processing facility supporting memory packaging, test and logistics. With the advent of Payton, Kingston supports all memory processing functions from receipt of wafer to completed module. Kingston serves a network of distributors, OEMs, and retail customers in more than 3,000 locations worldwide. For more information on Kingston, call (800) 337-8410, or go to http://www.kingston.com.
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